Great insurance question!

What is Personal and Advertising coverage for Athletic Trainers?

Personal and Advertising Injury is a type of coverage typically included in General Liability Insurance (GLI) policies. It protects businesses against claims of personal injury or advertising injury caused by the business’ actions or statements. 

Here is an example of how Personal and Advertising Injury coverage would apply to an athletic trainer: 

Suppose an athletic trainer posts a testimonial from a patient, claiming that the patient returned to play faster due to the athletic trainer’s program. The client then sues the athletic trainer for defamation, alleging that the testimonial is false and has damaged the client’s reputation. In this case, the athletic trainer’s GLI policy with Personal and Advertising Injury coverage would protect against the lawsuit, covering the cost of legal defense and any settlements or judgments up to the policy limit, in this case, up to $1M. 

It’s important to note that this is just an example and that the specific coverage provided by a GLI policy with Personal and Advertising Injury will depend on the policy itself and the specific circumstances of the incident. The athletic trainer should always check the details of their policy and seek guidance from an insurance professional if they have any doubts. 


Are you an AT that needs PLI and General Liability? Good news! You can now get a get PLI + General Liability insurance from Players Health through the Go4 app! It’s 2 policies in 1! For 1 price!

To get a quote:

1. Open the Go4 app

2. Click the menu icon

3. Click the PLI button

For more info and comparison charts: www.go4insurance.io


If you’re an Athletic Trainer looking to pick up a shift or two, sign up here!

If you’re an AT looking to pick up a shift or two, create your free Go4 account.


Need an athletic trainer? Go4 is a nationwide app/platform that connects teams and organizations with per diem athletic trainers for games, practices, camps, clinics and tournaments. For more information, or to find and hire an athletic trainer, visit go4.io